NXTG3N leadership and author
Founder & CEO, NXTG3N Sports
Jerome Jordan is the Founder and CEO of NXTG3N Sports. He leads the organization’s athlete-first work across brand preparation, media development, NIL education, financial literacy, emerging technology, and career planning beyond competition.
His approach is built around the Neural Athlete philosophy: performance matters, but informed decisions, disciplined systems, ownership, and preparation for life after sports matter too. Through NXTG3N, Jerome helps translate complicated partnership questions into practical steps athletes, families, and businesses can understand.
Jerome’s broader professional background includes enterprise information technology, Microsoft cloud and endpoint support, web application development, automation, digital products, and AI-assisted workflows. That combination informs NXTG3N’s focus on helping athletes build credible, organized, and durable platforms instead of chasing short-term attention.
Published guidance
NIL Foundations · 12 min
A practical foundation for understanding NIL opportunities, responsibilities, disclosures, approvals, records, and the questions to answer before accepting a deal.
Business Partnerships · 13 min
A step-by-step framework for local businesses to define objectives, select an athlete, build deliverables, budget responsibly, activate locally, and measure an NIL collaboration.
Deal Review · 14 min
A plain-language educational checklist for reviewing scope, compensation, content ownership, identity rights, paid media, exclusivity, cancellation, compliance, and records.
Athlete Branding · 12 min
A practical system for defining identity, audience, content pillars, proof, media assets, reputation standards, and a 90-day athlete brand-building rhythm.
Financial Literacy · 13 min
An educational system for organizing NIL payments, taxes, records, cash flow, expenses, professional help, and long-term decisions before income arrives.
